How Technological Determinism Shapes International Marketing
نویسندگان
چکیده
منابع مشابه
Technological Determinism in Media Art
Technological determinism is the belief that science and technology are autonomous and the main force for change in society. It is neither new nor particularly original but has become an immensely powerful and largely orthodox view of the nature of social change in highly industrialised societies. In this paper I analyse the presence of technological determinism in general discourses about the ...
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Business history and the history of technology, although devoted to the study of closely-related phenomena, have diverged in recent years. Differences in the methodologies and received wisdom of the two fields can be seen clearly in how leading theorists have approached the question of technological determinism. After reviewing divergent rends in the analysis of this question, I shall discuss r...
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In times of organizational change leaders often tell stories that justify publicly the directions in which organizations move. Such stories are always political in nature and often reflect the motives of the storyteller. We observe how leaders in high-tech organizations use the story of technological determinism in organizational settings as a discursive practice through which they invoke the “...
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The article titled “Realising Virtual Reality: A Reflection on the Continuing Evolution of New Media,” presented a technological deterministic analysis on the evolution of virtual reality. A major criticism of the technological deterministic viewpoint is that it does not consider context of use and human agency. Looking specifically at the work of Raymond Williams and other British Cultural Stu...
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ژورنال
عنوان ژورنال: International Business & Economics Research Journal (IBER)
سال: 2011
ISSN: 2157-9393,1535-0754
DOI: 10.19030/iber.v7i1.3206